At Care Options for Kids, clarity of purpose drives confidence and compassion. That’s why we created The COFK Compass, a unifying symbol and guiding framework that keeps our team aligned, focused, and mission-driven.
The COFK Compass is more than values on a page. It’s our direction during uncertainty, our anchor during change, and our inspiration as we grow, connecting every caregiver, coordinator, and leader across the organization, as we work toward one goal: transforming young lives through exceptional pediatric care.
Whether at a child’s bedside or behind the scenes, the Compass ensures we all work with intention, supporting every child, empowering every caregiver, and uplifting every family.
Our Mission
To provide exceptional, compassionate, and innovative pediatric care that transforms lives.
We are a community united by optimism, driven by forward-thinking solutions, and guided by kindness. Like a compass that always points true north, our mission keeps us focused on what matters most: the children and families we serve.
The COFK Compass Values
Drawing from both the literal and symbolic meanings of a compass, a tool for direction and a metaphor for scope, we’ve adapted it to represent our culture, values, and commitment. It’s our moral and strategic guide in the ever-evolving world of pediatric care, reminding us that how we work matters just as much as what we achieve.
C
Community
Care is not given, it is shared. We are stronger together.
O
Optimism
Optimism fuels us; it lights the path forward.
F
Forward Thinking
We lead today with tomorrow in mind, shaping the future of pediatric healthcare.
K
Kindness
Kindness is our constant. It grounds how we lead, serve, and heal.
Our Promise Through the Compass
Following our Compass means committing to:
- Child-Centered Care – Children and families first, always.
- Employee Empowerment – A culture where every team member feels empowered, supported and connected.
- Innovation – Embracing change and possibility as part of who we are.
- Kindness First – Leading with compassion in every interaction.
- Accountability – Holding ourselves to the highest standards of care and integrity.
Living the Compass
The COFK Compass ensures we move forward together, with clarity, compassion, and purpose.
We are more than a healthcare provider, we are a purpose driven moment using our compass to empower teams, strengthen families and shape the future of pediatric home healthcare.
It is our true north, guiding us toward better care, stronger communities, and brighter futures.
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